From Dashboard, navigate to the Sales tab
Select Coupons
Click New Coupon
Enter or Generate Code
Select Discount Type
Enter Coupon Amount
Select Redemptions Per Customer
Enter Minimum Spend amount
Select Life Span
Enter Valid Until date
Select How to Apply Discount
Add optional Description
Turn on/off Limit*
*Limit will restrict the coupon code to the selection made
Turn on/off Tax Setting
Click Create Coupon